Crowdfunding is an excellent way to source capital for your project, but your work isn’t done just by setting up that campaign. No. That is just the beginning!
You must make sure that your donors are kept engaged throughout the campaign. We suggest that you attempt to keep them up-to-date on your campaign by sending regular email updates.
A brief weekly message to those who have donated to your campaigns in the past, and to anyone who has donated to your existing campaign, is a great way to keep the momentum going, and to encourage those donors to spread the word about your project.
Some items you can include in your update:
• Funds raised to date
• A story about your project
• Statistics or facts about your cause
• Links to your social media profiles
Be sure to include a note in your email asking the recipient to forward the email to anyone in their circles who may also be interested in contributing!
Keep watching for more tips on our blog to help you make sure your HIPGive campaign is success!